Loyalty · Hospitality

Loyalty program for restaurants

SUPERKAWA OS builds loyalty directly into the POS software: digital card, automatic points and customizable rewards. Bring your customers back more often and grow their average ticket.

14-day free trial · no credit card

What is a restaurant loyalty program?

A restaurant loyalty program is a system that rewards regular customers — usually through points accumulated on each purchase, then redeemable for rewards. The goal is simple: bring customers back more often and increase their average ticket.

The traditional loyalty card, stamped on each visit, was the norm for a long time. It remains widely used but has well-known limitations: easily lost, left at home, impossible to analyze for the operator. A digital loyalty program solves these issues by building loyalty directly into the POS and the customer’s phone.

Comparison

Paper loyalty card vs digital program

 Paper cardDigital program
Risk of lossHighNone
Tracking for the operatorImpossibleReal-time data
Reward customizationLimitedFlexible per business
Printing costRecurringNone
Balance visibilityApproximateExact, at any time

Restaurant loyalty card: paper or digital?

The restaurant loyalty card remains one of the most used tools to encourage repeat visits. Historically, it took the form of a paper card stamped on each purchase. Today, many businesses adopt a digital loyalty card directly connected to their POS software.

A digital loyalty card lets the customer check their points at any time from their phone, while the operator benefits from precise tracking of their loyalty program’s activity.

Why loyalty has become strategic

Retaining a customer costs significantly less than acquiring a new one. Yet many independent restaurants today have no active loyalty program or still rely on paper cards that are hard to track.

A loyal customer comes back more often, spends more per visit, and naturally recommends the business around them. Loyalty is no longer a secondary marketing option: it is a direct revenue lever, especially for coffee shops and high-frequency businesses.

Built into the POS

A loyalty program built into the POS

SUPERKAWA OS builds loyalty directly into the POS software — no external module, no third-party app to connect.

Automatic points

Each purchase automatically credits points to the customer’s account, using a ratio configurable per business.

Loyalty tiers

Customers progress through tiers — Bronze, Silver, Gold — that unlock increasing benefits.

Customizable rewards

Each business defines its own reward catalog: a free product, a discount or an exclusive perk.

Digital loyalty card

The customer accesses their card straight from their phone: points balance, tier, available rewards and history.

Beyond points: the customer wallet

Most POS software stops at loyalty points. SUPERKAWA OS goes further with a native customer wallet — a digital prepaid card integrated into the same platform.

The customer tops up their balance in advance, then pays with a single QR scan from their phone, and every transaction automatically credits their loyalty points. The operator benefits from a simplified checkout and a smoother payment experience for customers.

Wallet and loyalty work in the same interface — the customer only has a single digital card to manage in order to pay and earn benefits.

Learn more about the customer wallet

Wallet balance

245

Gold

SUPERKAWA® · #CLT-2048

Points

245

Tier

Gold

For which businesses?

Loyalty tailored to your trade

Coffee shops

Loyalty is particularly decisive in this sector, where visit frequency is high.

Tea rooms

A loyal clientele that values recognition and personalized attention.

Bakeries

Near-daily purchases, an ideal ground for an active points program.

Restaurants and fast-food

Each well-targeted reward can encourage the customer to return.

Key features

Configurable points
Bronze, Silver, Gold tiers
Reward catalog per location
Built-in customer wallet
Real-time tracking
Validation at the counter

Pricing

Pricing

The loyalty program and customer wallet are included from the first plan.

START

POS, loyalty, customer wallet, dashboard.

59 €/month

  • POS
  • Loyalty
  • Customer wallet
  • Dashboard
Recommended

PRO

Everything in START + recipe management and spec sheets.

99 €/month

  • Everything in START
  • Recipe management
  • Spec sheets

FULL

Everything in PRO + real-time stock management.

149 €/month

  • Everything in PRO
  • Real-time stock management

All plans include a 14-day free trial without a credit card.

Frequently asked questions

A digital loyalty card reduces forgetting, allows precise point tracking and simplifies the customer experience.

The information on this page is based on the features available at the date of publication. It may change.

Try SUPERKAWA OS free for 14 days

Loyalty program and customer wallet included from the first plan.